Now available on iOS

Your coach calls.
You show up.

Most fitness apps wait for you to open them. Heyday calls you — every day, at the time you choose, with coaching built around your goals, your excuses, and your history.

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Try free for 3 days · Cancel anytime
9:00 AM
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Heyday Fitness
Incoming Call · Riley
"Hey! It's Riley — I know you've been crushing it this week. Let's talk about today."
📵
📞

Three steps.
One very effective coach.

No apps to check. No notifications to ignore. Just a call that shows up exactly when you need it.

01
You set your schedule
Pick the days and times that work for your life. Monday at 7am, Thursday at noon — whatever keeps you honest. Each day can have its own call time.
02
Riley calls you
At your exact time, your phone rings. Riley already knows your goals, your streak, and what you said last time. This isn't a generic pep talk — it's a real conversation.
03
Your coaching gets sharper
After every call, Riley learns more about what motivates you and what holds you back. The longer you use Heyday, the better your coach knows you.

Built around
accountability, not activity.

Every feature exists to answer one question: did you go to the gym today?

📞
Outbound voice calls
Riley calls your real phone number. No app to open, no notification to dismiss. When your phone rings, it's time to go.
🧠
Memory that compounds
Every conversation is summarized and stored. Riley remembers your excuses, your wins, and your goals — and gets smarter about how to reach you with each call.
🔥
Streak tracking
Your current streak and all-time totals update in real time. Riley references your streak during calls — protecting it becomes part of the motivation.
🎯
Three coaching styles
Choose your tone: warm and encouraging, balanced and direct, or drill sergeant. Your coach adjusts their entire approach to match.
📅
Flexible scheduling
Set a different call time for each day. Monday morning calls hit different than Saturday afternoon — your schedule can reflect that.
📊
Attendance calendar
A 7-day retroactive calendar lets you confirm gym visits anytime. Your history stays accurate, even when life gets in the way.

The call you
didn't know you needed.

Real stories from people who finally found something that works.

★★★★★

"I've tried every fitness app. They all put the work on me to open them and stay motivated. Heyday is the first one that actually shows up for me."

MK
Marcus K.
47-day streak
★★★★★

"Riley knows my excuses better than I do at this point. She called me out on my 'tired after work' excuse three weeks in and I haven't used it since."

SL
Sarah L.
23 visits this month
★★★★★

"I set it to drill sergeant mode and honestly? I needed that. The calls are intense but they work. Best $13 I spend each month."

JR
James R.
Drill Sergeant mode

One plan.
Everything included.

No tiers, no add-ons. Everything Riley needs to be your best coach, every day.

3 days free, then
$12.99
per month · billed monthly
Start with a free 3-day trial →
  • Daily personalized coaching calls
  • AI memory that improves over time
  • Streak tracking and attendance calendar
  • Three coaching tone styles
  • Flexible per-day call scheduling
  • Cancel anytime from App Store settings
Download on the App Store

Payment charged to your Apple ID at confirmation of purchase. Subscription renews automatically unless cancelled at least 24 hours before the end of the current period.

Privacy Policy

Effective Date: May 31, 2025 · Last updated: May 31, 2025

Welcome to Heyday Fitness. Your privacy matters to us. This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your data when you use the Heyday Fitness iOS app and related services.

By using Heyday Fitness, you agree to the collection and use of information as described in this policy.

1. Information We Collect

1.1 Information you provide

When you create an account and set up your coaching profile, we collect:

1.2 Information generated through your use

2. How We Use Your Information

We use the information we collect to deliver personalized daily coaching calls, generate and refine your coaching profile over time, track your gym attendance streaks, schedule your calls at your preferred times, process your subscription through Apple In-App Purchase, and improve the Heyday Fitness experience.

2.1 AI-powered coaching

Heyday Fitness uses artificial intelligence, including Anthropic's Claude, to plan and personalize each coaching call. Call transcripts are processed by AI to generate a coaching summary that evolves over time. This summary is used exclusively to improve your future coaching calls and is never sold or shared with third parties for advertising purposes.

3. How We Share Your Information

We do not sell your personal information. We share your information only with trusted third-party service providers in the following categories: voice AI and telephony providers, AI processing and language model providers, and database and authentication providers. These providers are contractually obligated to protect your data and may only use it to provide services to Heyday Fitness.

4. Voice Calls and Recordings

By providing your phone number and activating a call schedule, you consent to receiving outbound AI coaching calls. Call transcripts are stored securely and used solely to personalize your future coaching. You may cancel your subscription at any time to stop receiving calls.

5. Data Retention

We retain your personal information for as long as your account is active. If you delete your account, we will delete or anonymize your personal data within 30 days, except where required by law.

6. Your Rights and Choices

You may access and update your personal information at any time through the Settings screen in the app. You may request deletion of your account by contacting us at [email protected]. California residents have additional rights under the CCPA; European users have rights under the GDPR. Contact us to exercise any of these rights.

7. Data Security

We implement industry-standard security measures including encrypted data transmission, row-level security on our database, and regular security reviews. No method of transmission over the internet is 100% secure.

8. Children's Privacy

Heyday Fitness is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the effective date and sending an in-app notice.

10. Contact Us

Questions about this Privacy Policy? Email us at [email protected]. We respond within 30 days.

Support

Can't find what you're looking for? Email [email protected]

Getting Started

How do I set up my call schedule?
During onboarding, you'll choose the days and times you want Riley to call. You can set a different time for each day — for example, 7am on weekdays and 10am on weekends. Update your schedule anytime in Settings → Call Schedule.
What phone number will Riley call from?
Riley calls from a dedicated Heyday Fitness number. We recommend adding it to your contacts during onboarding so you always know when Riley is calling. The app will prompt you to do this automatically right after setup.
How does the free trial work?
Your 3-day free trial starts the moment you subscribe. You'll have full access to all features — daily coaching calls, streak tracking, and your full coaching history. Cancel before the trial ends and you won't be charged. After the trial, your subscription renews at $12.99/month.

Calls & Coaching

What if I miss a call?
If you miss a call it will show as missed in your call history. Riley picks up where you left off on your next scheduled call. You can also confirm or update your gym attendance retroactively using the 7-day calendar on the History tab.
Can I change my coaching tone?
Yes — go to Settings → My Coach and choose from three styles: Encouraging (warm and supportive), Balanced (direct but understanding), or Drill Sergeant (high intensity, no excuses). Your coach adapts their entire approach, not just their language.
How does Riley remember my previous conversations?
After every call, our AI generates a coaching summary capturing the key themes, what motivated you, and what held you back. Riley uses this on every future call, so coaching gets more personalized the longer you use Heyday.
How long are the calls?
Calls are designed to be short and effective — typically 2 to 4 minutes. Riley's goal is to get you motivated and off the phone, not to keep you talking. If you've already gone to the gym, she'll celebrate and let you go quickly.

Account & Billing

How do I cancel my subscription?
Subscriptions are managed through Apple. Go to iPhone Settings → Apple ID → Subscriptions → Heyday Fitness → Cancel Subscription. Cancel at least 24 hours before your renewal date to avoid being charged for the next period.
How do I update my phone number?
Go to Settings → My Profile and update your phone number. The change takes effect immediately — Riley will call your new number on your next scheduled call.
How do I delete my account and data?
Email [email protected] with the subject "Delete My Account." We'll process your request within 30 days. Note that deleting your account does not automatically cancel your subscription — cancel separately through Apple first.

Still need help?

Our team typically responds within one business day.

Email Support →

Terms of Service

Effective Date: May 31, 2025

These Terms of Service ("Terms") govern your use of the Heyday Fitness iOS application and related services provided by Heyday Fitness. By using the service, you agree to these Terms.

1. Use of the Service

Heyday Fitness provides AI-powered coaching calls to help users maintain gym attendance habits. You must be at least 13 years old to use the Service. You are responsible for providing accurate information during onboarding, including a valid phone number capable of receiving calls.

2. Subscriptions and Billing

Access to Heyday Fitness requires a paid subscription at $12.99/month, billed through Apple In-App Purchase. A 3-day free trial is available to new subscribers. Your subscription renews automatically unless cancelled at least 24 hours before the end of the current billing period. We do not offer refunds for partial subscription periods. All billing is managed by Apple — for billing issues visit support.apple.com.

3. Phone Calls and Consent

By providing your phone number and activating a call schedule, you expressly consent to receiving outbound automated voice calls from Heyday Fitness. You may withdraw this consent at any time by cancelling your subscription or removing your call schedule in app settings.

4. AI-Generated Content

Coaching calls are generated using artificial intelligence and are intended for motivational purposes only. The Service does not provide medical, psychological, nutritional, or professional fitness advice. Always consult a qualified professional before beginning or modifying a fitness program.

5. Acceptable Use

You agree not to use the Service for any unlawful purpose, attempt to reverse engineer or interfere with the Service, share your account credentials with others, or use the Service in any way that could harm Heyday Fitness or other users.

6. Intellectual Property

All content, trademarks, and technology in the Service are owned by or licensed to Heyday Fitness. You may not copy, reproduce, or distribute any part of the Service without our written permission.

7. Disclaimers

The Service is provided "as is" without warranties of any kind. We do not guarantee that calls will be delivered at the exact scheduled time, that the Service will be uninterrupted, or that AI coaching will produce specific fitness results.

8. Limitation of Liability

To the maximum extent permitted by law, Heyday Fitness shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of the Service.

9. Termination

We reserve the right to suspend or terminate your account if you violate these Terms. You may terminate your account at any time by cancelling your subscription and contacting us to request account deletion.

10. Governing Law

These Terms are governed by the laws of the State of South Carolina, without regard to conflict of law principles.

11. Contact

For questions about these Terms, contact us at [email protected].